Your custom business signs are one of the final pieces that bring your branding together. It’s an exciting part of getting set up, but it’s also an effective way to refresh your look, even if you’ve been around for a while.
If you’re planning a new sign for your business, one of your first questions is probably, “How much is this going to cost?” After all, budgets do matter, and having a number in mind can help you start planning. But asking for a rough estimate for your custom business sign isn’t as easy as saying, “I want my logo, and I want it to light up.” Many different factors go into bringing your vision to life.
At Landmark Sign, we focus on giving you an accurate estimate rather than a quick guess. Here’s what we take into account to get you a real figure you can work with.
Why a “Rough Estimate” Is Harder Than It Sounds
We aren’t an off-the-shelf sign dealer. Every sign we make is custom-built to fit your business and your brand. We create custom business signs designed around your needs and aesthetic.
It’s not that a rough number doesn’t work for everyone; it’s that a rough number doesn’t work for anyone. When you call for a ballpark price without providing details, the figure we provide might be for a non-lit wall sign when you were thinking of a channel letter sign. Imagine this mix-up with a hundred other variations. The price gap between them can be enormous, even though both are “storefront signs”. That’s the problem with a rough estimate.
Rough numbers also create budget expectations that don’t match reality. We want to provide an accurate figure so you can plan your budget effectively, not be disappointed or overwhelmed by an additional cost.
The Goal Isn’t a Rough Number—It’s an Accurate One
The final cost of your custom business sign depends on:
- Sign type: A monument sign, wall sign, and pylon sign each have very different price points.
- Size: Bigger signs need more materials and labor.
- Materials: Acrylic, aluminum, and LED components have different costs.
- Illumination: Lit signs require electrical components that add to the price.
- Location and building specifics: Where your sign goes affects installation needs and complexity.
- Permitting: Local codes, zoning rules, and permit fees vary by location.
Each type of sign has its own variables that affect the price. Custom business signs require a conversation with our sign experts before you can get a true idea of the pricing.
What Is Landmark Sign’s Sign Making Process?
We gather the specifics of your sign concept first. That way, the estimate you receive reflects your actual project. Here’s how it works:
- Inquiry: You reach out and share your goals, sign type, and location.
- Concept design: Our in-house design team creates a sign concept based on your artwork, your site, and local code requirements.
- Estimate: Once the concept is approved, we build a detailed estimate based on the final direction.
No unexpected price jumps. No last minute costs. You get a clear picture of what your custom business signs will cost and exactly what you’re getting with that investment.
What Information Will I Need for an Accurate Estimate?
Gathering a few details ahead of time is the fastest way to get an accurate estimate for your custom business signs. Here’s what you’ll need to have on hand:
- A general idea of sign type (exterior wall sign, monument, illuminated, etc.)
- The approximate location on your building or property
- Your logo and brand colors in vector files
- Any reference images of signs you like
- Your timeline and any known landlord or permit requirements
These are the building blocks needed to create a precise quote for your sign.
Frequently Asked Questions
Why does business sign pricing vary so much?
Pricing varies for custom business signs because factors like sign type, size, materials, illumination, location, and permitting all affect the final cost.
How do I get an accurate sign estimate from Landmark Sign?
An accurate estimate begins with a consultation. Based on your artwork, sign type, and location, our team creates a concept design and then builds a detailed estimate.
How long does it take to get a business sign made?
Timelines depend on the sign type, design complexity, permitting requirements, and fabrication needs. We guide your project through permitting, fabrication, and installation to keep you informed every step of the way.
Do I need to have a design ready before getting an estimate?
No. You don’t need a finished design. Our in-house team can create a concept using your logo, brand colors, and reference images.
Can Landmark Sign help me with getting a permit?
Yes! We review local sign regulations and manage the required permits, so your sign meets the requirements for your location.
Landmark Sign: Cut the Guesswork Out of Estimates
A rough number will only make your budgeting process exactly that—rough. We create accurate, unique pricing so you know exactly what to expect for the exact custom business signs you want.
Contact Landmark Sign today and let our signage experts guide you towards your perfect sign.
