Ads and signs can be seen nearly everywhere you go. But, have you ever wondered how effective they are? Maybe you’re asking yourself, “What is the best sign for my business?” The results are in, and it seems that LED signs may be the way to go, if you want to ensure that your business is noticed. It is estimated that companies with large business or office signs experience 30% more sales increases than those without. In fact, close to half of all shoppers are more likely to buy from business with LED signs.
With such a huge amount of revenue being gained from the use of LED signs, you might want to find an electric sign company to help boost your sales. Here are a few LED Message Benefits to consider:
Reach a Larger Market of Consumers
An LED sign is easy to spot from the road, even while driving, making it easier to attract a larger audience of shoppers. On average, a new sign will end up costing you 2 cents per 1,000 views, while reaching a much broader range of potential customers. Investing in an LED light through an electric sign company will ultimately end up paying for itself.
One of the best parts about LED signs, as opposed to other signs, is your freedom to customize and change messages on a whim. You can quickly reprogram your sign to reflect new deals or marketing messages to help your customers see your latest deals and offers. Let your electric sign company know if customization is something you are looking for in a sign.
Attract New Customers
Half of new customers admit to being drawn in by a store’s sign or outdoor advertisement. Using LED signs, you can target new customers based on the target audience you’re hoping to reach. If you’re looking to attract specific demographics, be sure to tailor your message to draw them in.
LED signs are a great way to advertise your business’s strengths or hot, new deals. With all of the success electric signs have produced, you’re bound to find the LED message benefits drastically impact your company’s clientele.
That’s a great point; being able to reprogram your sign would really help you customize your your marketing messages. I think customers really appreciate that, as well, because they are able to easily see what new deals and offers there are. I know I would probably appreciate being able to clearly see what sort of discounts a business offered from a lighted sign because that could save me time from having to call and ask or go online.